Content Writers Group helps professional service firms write, edit, and publish a content strategy that feeds minds (versus filling mindless feeds).

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Who we work with

We work with purveyors of professional knowledge – highly skilled consultants, scientists, engineers, and experts of all types. While some are technology-oriented, others are more involved with administrative, legal and regulatory knowledge. All share great products, amazing services and stories worth talking about.


What we’re about

CWG brings together the best journalistic minds from across the country with brand strategists who have 20 years of experience consulting professional service firms like yours.


Where we’re from

We’re the evolution of Canadian Writers Group, a literary agency representing the top editorial talent in the country, and the branding expertise of Parcel, one of Canada’s top 50 fastest growing companies as named by PROFIT Magazine.

Our team includes the most talented, in-demand researchers, writers and editors from across Canada. Their expertise spans more than 60 subject areas. Many are experienced journalists who have contributed to The New Yorker, The Globe and Mail, The New York Times, National Geographic, Men’s Health, Report on Business, Today’s Parent, Toronto Life, and Canadian Business, to name a few.


When to contact us

  • Your brand is struggling to find its voice.
  • You’re full of great stories, but don’t know how to start.
  • You’re having difficulty implementing your content strategy.
  • You’re looking to build your SEO and organic search metrics.
  • Your stories are complex and not easily told.
  • You’re simply at a loss for words.


Why read our blog

Words matter. They have the power to educate, to inspire, to relate and to engage. Words define opportunities, change conversations and create new partnerships.

For our latest insights into content strategy, join our mailing list to get notified of new articles and to receive our (well-written) updates!


How we work

Our content plans and Writing Style Guide make it easy to develop content on a consistent, timely basis – so you can effectively build your expertise, your SEO and your business.

Feeding minds

Insights on good content